Mother Daughter duo creates a new unbraider device you HAVE to see!

Girl, have you met Natasha Anderson and her daughter, Khadija? These two are the co-founders of The Original UnBraider, and let me tell you, it’s a game-changer! This innovative product can take down 4 to 8 braids at once while combing your hair, making the process so much easier and causing less damage to your precious locks.

Now, Natasha is a mama of five, and she first thought of this brilliant idea way back in 2004. She had her own design made into an actual tool at a plastic manufacturing company in Taiwan, and even flew out there with her family to work closely with the manufacturer. Talk about dedication!

Natasha began selling The Original UnBraider at hair shows, beauty salons, and mall kiosks all over California, and business was booming! But sadly, she had to put a pause on things when her mama was diagnosed with breast cancer and passed away.

Fast forward over a decade later, and Natasha’s daughter Khadija Imara stepped up as the new CEO of The Original UnBraider. They officially relaunched in 2023, and let me tell you, it was a hit! The product sold out in its first week, thanks to Khadija’s genius marketing strategy, including TikTok videos that caught over a million views.

Khadija told AfroTech, “It was just about utilizing today’s time and the resources and the tools that we have. And the lesson learned was how to approach with a systematic approach, the social media strategy.” Can’t argue with that, sis!

Not only does The Original UnBraider create efficiency in taking down braids, but it’s also about empowering the Black community by being an example of Black ownership. And they’re not stopping there! The mother-daughter duo plans to expand their production to meet customer demand and even go international.

So if you want to get in on this game-changing product, head to TheUnBraiderCo.com, and make sure to follow them on Instagram at @The_UnBraider. Trust me, your hair will thank you!