Prime Video Teases Action Drama Costiera, Love Me, Love Me Adaptation

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Prime Video made a splash at Series Mania with a sneak peek at their upcoming action drama series, “Costiera,” set on Italy’s stunning Amalfi Coast. The show, starring Jesse Williams as a fixer at a luxury hotel on a mission to find the owner’s daughter, was showcased to an eager audience in Lille. The exclusive teaser left viewers excited for the series’ launch on Prime Video later this year.

Nicole Morganti, Prime Video’s head of originals for Southern Europe, took the stage to highlight the international collaboration behind “Costiera.” While the series features an American director and lead actor, it is a true Italian story crafted by Italian writers. The ensemble cast hails from France, Spain, and the U.K., with Italian co-producer Lux Vide playing a key role in production. The Amalfi Coast itself is a central character in the series, adding to the allure of the show.

Morganti emphasized the importance of showcasing Southern Europe as a hub for creating content that resonates globally. She also touched on another Italian project in the works – a film adaptation of Stefania S.’s popular Wattpad trilogy, starting with “Love Me, Love Me.” The movie, currently in production, is expected to appeal to a wide audience, particularly young adults who are drawn to universal themes in storytelling.

In adapting the beloved novels for the screen, Prime Video paid close attention to fan feedback on social media. Engaging with fans early on by sharing a glimpse of the cast helped generate excitement and build anticipation for the film. According to Morganti, involving the fans in the creative process has fostered a sense of community and appreciation for the project.

As Prime Video continues to invest in diverse and engaging content, the success of “Costiera” and “Love Me, Love Me” serves as a testament to the platform’s commitment to delivering compelling stories with global appeal. Stay tuned for more updates on these exciting projects and other upcoming releases on Prime Video.